Hobbs launched their British Summer Time collection in spring 2018. For the launch, we designed a hub page with three themed landing pages – coast, town and garden. These landing pages display the newest trends with inspiring imagery for the upcoming season.
We also prepared mobile-first email, which was sent out to our whole user base, as well as banner designs to promote the launch on our partner websites.

British Summer Time launch hub page

British Summer Time – Coast

British Summer Time – Garden

British Summer Time – Town

Responsive email designs

Banner designs for partner websites

Social media
Instagram Story